About
Course platforms weren't built for your brand.
Brackits is the layer that fixes that — one brand system, generated into real components, published everywhere you sell and teach.
Why we started
Course platforms are excellent at delivering courses. They are not excellent at expressing a brand. You pick a theme, you get a handful of colour pickers, and every school built on the same platform ends up looking like every other one.
Meanwhile your marketing site — usually WordPress — looks completely different. Two surfaces, one business, no shared design language. Customers notice the seam even when they can't name it.
The usual fixes are all bad. Hire a developer for every change. Learn Liquid. Paste in HTML you can't maintain and hope nothing breaks. Or give up and accept the template.
We thought the brand system itself should be the thing you edit, and everything else should follow from it.
What we believe
The principles we build against.
01
Your brand is the source of truth.
Not a theme setting, not a one-off page. Define it once and every component inherits it — including the ones you generate a year from now.
02
No lock-in.
Designs are ordinary HTML and CSS, and they're yours. We'd rather earn the next month than trap you in a proprietary format.
03
AI drafts, you decide.
The agent gets you to a strong first version fast. Nothing publishes itself, everything is versioned, and every change is revertible.
04
Say when something is a limit.
Some things genuinely don't work — platform APIs have gaps. We document those plainly instead of letting you discover them in production.
How we build
Brackits is made by a small team, in the open, with beta members shaping what ships next. That is not a slogan — several of the features people use most exist because someone wrote to us about a specific frustration.
A concrete example. Thinkific has no API that can write page content, which means an SEO-friendly design has to be pasted in by hand — and the paste silently fails if one dropdown is set wrong. We couldn't remove that limitation, so we did the next best thing: documented the trap, then built a browser extension that handles the sequence for you.
That is roughly how everything here gets made.
Who it's for
Built for people who ship.
Course creators
You've outgrown the theme picker and you don't want to hire a developer for every landing page.
Agencies
One project per client, each with its own brand system, roles, and connections — without a separate tool per engagement.
SaaS & content teams
Marketing pages that stay on brand as they multiply, with review and version history built in.
Private beta
Come build it with us.
We're onboarding Thinkific creators and WordPress site owners in small groups. Free for beta members, and your feedback genuinely changes the roadmap.
Invite-only for now. Free while we build.